Colleague Mike Fraase forwarded me an email from the managing editor of Arriviste Press, RA Miller: “This is a brief note to alert you to a forthcoming digital publication, called Arriviste Press. Founded by a handful of young (or almost young) journalists & creative types, Arriviste Press is launching to serve a perceived need in the 18-34 year old demographic. We’re positioning ourself as slightly more literary than the Maxim/FHM set, but not quite as cerebral as the Atlantic Monthly set.”
Here’s hoping they survive, as my three sons are in their demographic and they could use a pub “slightly more literary than the Maxim/FHM set.” I wonder if Arriviste sees the impending demise of Salon (NY Times: Web Magazine Facing Failure) as boon or bane?