As I consider a shift to a subscription revenue model for Real Joe, I investigated a couple of the Internet marketing books/programs.
The two most popular are Ken Evoy’s Site Sell and Corey Rudl’s Internet Marketing Center.
I opted for Evoy – lower cost, less hype. His first book Make Your Site Sell is only $16 for the digital version. But it’s two years old and covers the whole gamut of ecommerce, so I’m considering his just-issued new collection called Make Your Knowledge Sell – $60, which is specifically aimed at “info products” only.