Real Joe was a blog that I published from August 2000 to December 2005. Its tagline was: Important stuff, plain talk, ordinary guys.
The primary appeal of the realjoe.com domain name is the implied authenticity. The word ‘Joe’ in our culture is associated with the common man, a typical ‘guy’ or ‘fellow,’ the ‘average Joe,’ an ‘ordinary Joe.’ It also has taken on this ‘common man’ association with some demographics, e.g., G.I. Joe, Holy Joe, Joe College, Joe Sixpack, and Joe Lunchbucket. The phrase ‘real Joe’ as in “He’s the real Joe,” has come to be associated with authenticity and a lack of pretentiousness in a male.
Sector appeal:
- Notable personalities or business owners named Joe
- The word ‘Joe’ also refers to coffee, as in a ‘cup of Joe.’ The origin of that phrase is not clear.
- The word ‘real’ in the domain name could appeal to real estate agents named Joe
Other advantages of the realjoe.com domain name:
- “Real” is a valuable keyword
- .com is the most desirable extension
- It’s short and memorable
If you’re interested in purchasing the domain name, contact me, Griff Wigley.